Tulane Consumer Behavior Experts

Professor of Practice and Director of Hospitality Certificate

Diego Bufquin is an expert in Hotel Management, Restaurant Management, Consumer Behavior, Organizational Behavior and Social Psychology.

Associate Professor & Area Coordinator

Professor Mochon's research focuses on consumer behavior and decision making

Professor of Marketing and Freeman Chair of Research in Business & A. B. Freeman Chair in Business

Harish Sujan's research is focused on consumer behavior, consumer intelligence and personal selling and sales management.

Professor & Malcolm S. Woldenberg Chair of Marketing

Professor Sujan’s award-winning research is focused on the roles of emotion and cognition in decision-making.